The Sad Reality of Life As an Instagram Influencer
As anyone with a large social media following can attest, there’s a certain level of pressure that comes with being an influencer. With great power comes great responsibility, as they say, and for influencers, that responsibility is twofold: not only do they have to maintain a certain level of perfection in their lives and on their feeds, but they also have to make sure their content is engaging and entertaining enough to keep their fans coming back for more.
It’s a lot of pressure, and it can take a toll on even the most well-adjusted individual. Just ask any of the hundreds of influencers who have spoken out about the dark side of social media stardom. From mental health issues to eating disorders, the sad reality is that life as an influencer is often not as glamorous as it seems.
Take, for example, mental health. A study conducted by the International Journal of Environmental Research and Public Health found that social media use was linked to increased symptoms of anxiety and depression, particularly in young adults. And it’s not hard to see why.
For influencers, social media is their livelihood. They rely on likes, comments, and shares to make a living, so it’s only natural that they would be constantly checking their phone to see how their latest post is doing. This constant checking can lead to feelings of anxiety, as influencers wonder if their content is good enough, and if their fans are still engaged.
And then there’s the pressure to always look perfect. In a society that is increasingly driven by social media, looks matter more than ever before. Influencers are constantly inundated with images of impossibly perfect celebrities and “Instagram models” who have been airbrushed to within an inch of their lives. It’s no wonder that so many young girls and women grow up feeling like they have to look a certain way in order to be considered beautiful.
And it’s not just young women who are affected by this. A study published in the journal JAMA Facial Plastic Surgery found that one in three women between the ages of 18 and 34 have considered getting plastic surgery, with the majority citing social media as the reason why.
Of course, not all influencers are struggling with mental health issues or body image issues. But the sad reality is that many are. So next time you’re scrolling through your feed and you see an influencer living what looks like the perfect life, remember that behind the filtered facade, there’s a real person struggling to keep up with the demands of social media stardom.